I'm attempting to provide bi-direction external access to Kafka using Strimzi by following this guide: Red Hat Developer - Kafka in Kubernetes

My YAML taken from the Strimizi examples on GitHub, is as follows:

apiVersion: kafka.strimzi.io/v1beta2
kind: Kafka
metadata:
  name: my-cluster
spec:
  kafka:
    version: 3.0.0
    replicas: 1 #3
    listeners:
      - name: plain
        port: 9092
        type: internal
        tls: false
      - name: tls
        port: 9093
        type: internal
        tls: true
      - name: external
        port: 9094
        type: loadbalancer
        tls: false
        configuration:
          #externalTrafficPolicy: Local
          #loadBalancerSourceRanges:
          #  - 10.0.0.200/32
          brokers:
          - broker: 0
            advertisedHost: 10.0.0.200
            advertisedPort: 30123
    config:
      offsets.topic.replication.factor: 1 #3
      transaction.state.log.replication.factor: 1 #3
      transaction.state.log.min.isr: 1 #2
      log.message.format.version: "3.0"
      inter.broker.protocol.version: "3.0"
    storage:
      type: ephemeral
  zookeeper:
    replicas: 1 #3
    storage:
      type: ephemeral
  entityOperator:
    topicOperator: {}
    userOperator: {}

When running kubectl get services I'm presented with the following:

NAME                                  TYPE           CLUSTER-IP      EXTERNAL-IP   PORT(S)                               AGE
kubernetes                            ClusterIP      10.96.0.1       <none>        443/TCP                               48m
my-cluster-kafka-0                    LoadBalancer   10.107.190.96   <pending>     9094:31964/TCP                        29m
my-cluster-kafka-bootstrap            ClusterIP      10.99.34.246    <none>        9091/TCP,9092/TCP,9093/TCP            43m
my-cluster-kafka-brokers              ClusterIP      None            <none>        9090/TCP,9091/TCP,9092/TCP,9093/TCP   43m
my-cluster-kafka-external-bootstrap   LoadBalancer   10.99.91.68     <pending>     9094:31442/TCP                        29m
my-cluster-zookeeper-client           ClusterIP      10.101.216.35   <none>        2181/TCP                              45m
my-cluster-zookeeper-nodes            ClusterIP      None            <none>        2181/TCP,2888/TCP,3888/TCP            45m

Note the my-cluster-kafka-0 and my-cluster-kafka-external-bootstrap has a <pending> EXTERNAL-IP. What am I missing within my YAML file to provide bi-direction external access to my-cluster-kafka-0?