1. For example to run the nginx web server in your cluster you can use the command line below, this will download image from docker hub and start the instance.

   kubectl run nginx --image=nginx --port=80

Here is command https://kubernetes.io/docs/user-guide/kubectl/v1.8/.

To run your image change the nginx with your image name.

2. Other option is to create the deployment yaml file and run the container.

apiVersion: extensions/v1beta1
kind: Deployment
metadata:  
  labels:
    run: nginx
  name: nginx 
spec:
  replicas: 2
  selector:
    matchLabels:
      run: nginx
  strategy:
    rollingUpdate:
      maxSurge: 1
      maxUnavailable: 1
    type: RollingUpdate
  template:
    metadata:     
      labels:
        run: nginx
        tier: frontend
    spec:
      containers:
      - image: nginx:1.10
        imagePullPolicy: IfNotPresent
        name: nginx
        lifecycle:
            preStop:
              exec:
                command: ["/usr/sbin/nginx","-s","quit"]    
      restartPolicy: Always      
      terminationGracePeriodSeconds: 30

store above file in nginx.yaml file then run it with kubectl command.

kubectl create -f nginx.yaml

In Kubernetes, container could be run as Pod, which is a resource in Kubernetes.

You could prepare a yaml or json file to create your pod with command kubectl create -f $yourfile

Example could be found here https://github.com/kubernetes/kubernetes/blob/master/examples/javaweb-tomcat-sidecar/javaweb.yaml

And for images by default, Kubernetes will pull images from Docker Hub, if not existing in your cluster, and also depends on your ImagePullPolicy

You just need to specify your image at section spec.containers.image

Hope this will help you.